The sexiest thing in the entire world is being really smart. And being thoughtful. And being generous. Everything else is crap!
— Ashton Kutcher empowering young people to value their brains. A must-watch from the Teen Choice Awards. (via TechCrunch
Time is the only treasure we start off with in abundance, and can never get back. Make the most of the opportunities you have today, because there will be a time when you have no more of it
— Jason Nazar, on the 20 Things 20 Year Olds Don’t Get (via Forbes). A good read for anyone crafting their career path.  
Over the weekend, the Chiptole twitter account suffered from either a hack, accidental stream of conscience or an elaborate internal hoax. Following along live, I was confused, intrigued and delighted - and really hoped they found those avocados in Colorado! 
Their community manager, Joe, came on and reassured everyone that things were back to normal. My favorite part about this snafu is that Chipotle didn’t delete the tweets. It really emphasizes the important role social media has in putting humanity in a brand. Before social, it was hard to have a personal relationship with a brand. Now, there is a name and person behind the account, giving personality to a brand, and allowing users to have a closer connection. By keeping the tweets up, it shows that Chipotle acknowledges that it was a silly mistake, but it wasn’t detrimental to the brand identity, and since no one got hurt, there is no harm in leaving it up there. Social Media is a great way for brands to show their personality and not take themselves seriously, and Chipotle did a great job with it over the weekend. 

EDIT: Chipotle has since come out and said that this was an internal hoax. I’m a little disappointed - there are much better ways to garner attention than a twitter hoax. The ROI on it was good, however, increasing their daily followers by more than 4K. But come on… 

Over the weekend, the Chiptole twitter account suffered from either a hack, accidental stream of conscience or an elaborate internal hoax. Following along live, I was confused, intrigued and delighted - and really hoped they found those avocados in Colorado! 

Their community manager, Joe, came on and reassured everyone that things were back to normal. My favorite part about this snafu is that Chipotle didn’t delete the tweets. It really emphasizes the important role social media has in putting humanity in a brand. Before social, it was hard to have a personal relationship with a brand. Now, there is a name and person behind the account, giving personality to a brand, and allowing users to have a closer connection. By keeping the tweets up, it shows that Chipotle acknowledges that it was a silly mistake, but it wasn’t detrimental to the brand identity, and since no one got hurt, there is no harm in leaving it up there. Social Media is a great way for brands to show their personality and not take themselves seriously, and Chipotle did a great job with it over the weekend. 

EDIT: Chipotle has since come out and said that this was an internal hoax. I’m a little disappointed - there are much better ways to garner attention than a twitter hoax. The ROI on it was good, however, increasing their daily followers by more than 4K. But come on… 

7 Ways to Boost Your Creativity

1 - Stay Connected and Lose the Headphones: be mindful to every situation and pay attention to your surroundings 

2 - Be More Like Paul Smith: always, always stay connected because inspiration is always around you

3 - Remember Success Can Breed Your Failure: success can be isolating and creatives need to be part of the culture 

4 - Be Brave and Dare to be Different: it takes courage to break the mold

5 - Every McCartney Needs a Lennon: make sure you have people in your life who aren’t afraid to be brutally honest with you

6 - Expand Your Circle: surround yourself with people from different industries to open your mind to think differently 

7 - Look for Inspiration in the Unexpected and Difficult: challenge yourself in an unfamiliar task and find the creativity in it

(via FastCoCreate)

If I’m an advocate for anything, it’s to move. As far as you can, as much as you can. Across the ocean, or simply across the river. The extent to which you can walk in someone else’s shoes or at least eat their food, it’s a plus for everybody. Open your mind, get up off the couch, move.
— Anthony Boudain on the importance of getting up and experience life from a different point of view.